Tag Archive | Make Me Famous

Here’s one we prepared earlier

YES, yes – for my one reader, today marks a turning point – a day of pure, unadulterated excitement.  Why, you ask…….. ah Mr X I can always count on you for the right response! 

Today, it THE day.  Unveiling the plans.  With a wave of my magic wand, taaaaaah daaaaaaaaaah………its the official non-launch!  Cue the fanfare, streamers and doves.

Hehe, non-launch………’cos yes, there is a live site, and yes the business model is now public (NO COPYING MSSRs BRANSON, GATES, etc etc).  But it isnt actually the real site – it is a test site, so no official launch, just a little private lap dance *wink wink*

I can hear the anticipation in your sucked in breath, the inaudible muttering of get on with it…. such excitement to get to the big unveil…..patience dear reader.  Modern convention means you have to get thru the ad break before you can sample the nirvana-like qualities for Toldyah in the flesh.   Well, in the ether really, isn’t it.

What you are about to sample isn’t finished or even fully functioning – I talked previously about my lack of technical knowledge, and I did this myself!  BTW – if you are technically challenged and want a cool website give wix.com a go – they are Aussies and it is pretty simple to do!

Well – that’s the advertising done, so on with the show – are you ready? Hold on to your undies and get ready for the ride! 

LADIES AND GENTLEMEN – introducing, for your viewing pleasure: TOLDYAH……… We’ll Make Yah Famous.  An entertainment hub to share your consumer experiences by video.  Upload a video and we’ll do the rest.  Check out the reviews, make shopping fun with mobile scanning technology. Earn rewards for tell us what you’ve bought and what you thought about it!

Check it Out – and please – send me vid’s to upload  I need them ASAP to pitch to investors next Wednesday 28 July.  Keep them under a minute or so, and send as many as you like.  I am setting up a YouTube channel tonight and will put the link in here as soon as I can.

Woo hoo – now the ride has really started!

I, Toldyah

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Lay your brands on me (ode to Hugh Hefner)

Branding……..it’s one of those intangibles that can make or break a business.  Imagine Nike – without the logo and saying.  What about McDonalds – my 2-year-old sees those golden arches and says chippies (I am a bad mother, I know)…… or Victoria’s Secret  and those saucy lingerie designs on heavenly bodies (Oh no, I’ve lost the male readers now – COME BACK guys, there are more scantily clad women later in the blog!)

Brand is everything.  It tells everyone who you are, what you offer, and how you offer it.  It reminds people of your offerings – a simple colour purple apparently means Cadbury chocolate (after that nasty court case anyway) whilst a ribbon device screams Coke….  Oh, wait a minute,  Mmmmmmmm – chocolate. 

Oops – sidetracked!

Not just businesses and products are branded either – Paris Hilton, perhaps the biggest brand in semi-human form (Barbie can’t be completely human, too much plastic fantastic going on), Princess Diana, and now increasingly, poor cousin Kate (Duchess Catherine to those great unwashed masses without the good fortune to a tenuous genetic link such as I have – see Pass the Princess post if you don’t understand).

Perhaps one to the biggest non-consumption brands in the world is so well-known that I need only put up a pic for your to know who I am referring to.  Most amazing is that you need never have used the product in any form but chances are you still know and have a strong opinion about it.

Yep  – the Playboy bunny.  Toldyah guysscantily clad women are back! Playboy the brand is spearheaded by the octogenarian woman-aholic Hefner with such a passion it makes your head spin (and their breasts heave).  Of  course poor Hef is in a spot of bother this week – having been dumped by his 25-year-old fiance as they started the zimmerframe walk down the aisle (they had to start out early – Hef needs regular rests at his age and wanted to be ready for a Viagra filled wedding night).  What a shock!  Well…. no… not really.  But was it a huge publicity stunt to help the Playboy brand?  Afterall, the current issue with the “runaway bride” on the cover is  hot property, and media everywhere is discussing the break up.  All feels a bit cheap though doesn’t it.  Playboy was always the nudey mag with class.  Since the lovely girls next door left the mansion it all seems to have become a bit tawdry.  Not at all the Playboy Brand we know, and love……..   Is perhaps the brand attempting to change to meet a younger market?  A market that gets porn online and doesn’t read a mag for its articles…….  I wonder – were they attempting to get more female customers by making Hef the poor jilted lover?  Interesting isn’t it.  The power of the brand.

Anyway, enough gossip.  What about the Toldyah brand……  what is it?

Fun loving for sure. Entertaining.  Irreverent – DEFINITELY. Young.  Cutting edge.  Giving power to the masses to make their own choices. Oooh – getting wayyyyyy to serious there!

Back to fun stuff – about to launch some videos and some brilliant news on how you can WIN by uploading videos – so go become a fan of Make Me Famous (click here) on Facebook ASAP

Also check out my new conceptComing Soon….Hef’s next Top Girlfriend

c u very soon!

I, Toldyah

My name is Toldyah & I’m an addict…..

Forgive me Facebook, for I have sinned, it has been 6 hours since my last status update.   I am a bad girl. 

Twitter, Twitter, wherefore art thou?  I havent commented on my daily activities since this morning.  

Send me a check box, right now, for I havent done a check-in this weekend.

OMG….. I am a social media junkie.

I need my fix, and nothing else will do.  TV – pfffffffft.  Get thee behind me!  A book, well, that’s nice entertainment and all, but nothing, NOTHING, is like the stirring roller coaster that is social media.  So many experiences and emotions: that warmth spreading through the veins from throwing a sheep, that hit of ecstasy from being the wittiest comment on a friend’s photo or the soul-deep satisfaction of being Mayor.

The warning signs were there of course.  Elbowing old ladies away from the door of the train in an effort to get home quicker to do the latest Facebook poll.   Causing mass panic by triggering the evacuation alarm at work so I can run out with my smart phone and check Richard Branson‘s latest Twitter effort. Making spurious claims of food poisoning after a visit to a particular food establishment so I would be the only person checking in – and making me Mayor.   It’s all harmless fun isn’t it…….ummmm, isn’t it?

I am relieved to know I am not the only one!  Korea – home of the tasty flaming barbecue and the most insane online gamers in the world – is very concerned.  Now – to paint the picture – Korea has reality tv unlike the rest of us – theirs is based on watching online gamers compete against one another.  Ratings are  massive, people having knocked off ticket holders just to be in the audience. In those hours they are not gaming or watching gaming, they spend their time on social media commenting about gaming, oh and Justin Bieber of course.  They are seriously hooked on the invisible waves connecting our world.  Korean parents, when not busy themselves slaying mythical creatures, are worried about their kids.  Gamer’s thumb, laptop eye, and the ever-present oops forgot to do my homework flu are so threatening to the national interest that clinics are being set up.

This is in fact, excellent news.  Toldyah needs these addicts!  Give me your tired, your poor, Your huddled masses yearning to breathe free, the wretched refuse of your teeming shore.

Toldyah will give them fun and excitement, shopping deals and most of all, STARDOM!  So come on over, let me introduce you to a new high.

Come join Make Me Famous on Facebook, and feel that exhilarating RUSH, the pumping of your blood, the warmth of the spotlight.

What are you waiting for?

I, Toldyah

How to be Pitch Perfect – la la la!

Gees, I wish I knew the answer to that question.  You see dear readers, I have to do a rehearsal pitch tonight for Toldyah – and to use an Aussie term – I am sh*tting bricks.  It doesn’t help that I have spent the last week pfaffing around, feeling completely unmotivated by another roadblock I can’t find the answer to, plus another visit from the delightful ol’ gastro fiend, who embraced every member of the household one after the other leaving me doing a permanent nurse’s soft shoe shuffle from bed to bed.

I wonder if I am getting too hung up on how to get the right answer?  Is the scientist in me being too strict.  Do I need to be a little more Kevin Costnerbuild it and they will come……..”  Do Donald Trump, Amancio Ortega, and Richard Branson go so far as I have for each new venture?

How do you predict how many people will flock to the brilliant Toldyah site and use the mobile app?  How do I make it go viral quickly?  And then how do I keep the growth going at a phenomenal rate.  The last question is answered with: through great user experience of course – but what will keep Gen Y attention long-term? And just what numbers will support retailer buy in?

So many questions, whose brains can I pick to get the best answers…….  and how to I pitch as though I know all of this tonight when clearly I don’t…..

So, I’ve hit a point of challenge.  I need to push through and make it work, or all this effort will have been for nothing!   Anyone got marketing or sales experience out there – happy to take on a partner for a share of the action!  REALLY!  You don’t need to quit your day job, and I will make you a millionaire in 5 years time.

In the mean time I need to get some motivation going again – work on something in the plan that will re-spark the passion!  I have a cunning plan involving some spoof video outtakes……. so anyone in Sydney feeling like being a movie star for an hour?  Can you do a British accent? Or an American one?  Hehe – it’ll be fun.

Remember to join up my Facebook Page – Make Me Famous, we’ll be running a comp there very soon.

And please – send SOS motivational messages – I need some cheerleaders pleeeeease!

I, Toldyah

 

 

 

I want to give you the clap!

What?  Why would I do that?  Of course, I am assuming you are old enough to know what the clap is………check HERE if you don’t LOL.

No, it’s applause I mean.  A big, rowdy acclamation that you guys are the BEST!

HUGS FOR EVERYONE

Pop open the champers, drop the net of balloons and streamers.

AT 6a.m. THIS MORNING WE TICKED OVER 1,000 VIEWS FOR THIS BLOG.

There’s a long way to go still.  And many more posts to be read (if you have a topic of interest, let me know BTW).  And we have launches to plan for: Toldyah website, mobile app, etc.  But it’s a start!

Where are we right now?

Make Me Famous – the Facebook page is up and running…… please join it and pass on to your friends.  If you know anyone who uploads videos they can link on this page to help spread the word. Let’s make people famous!

Toldyah – Facebook and Twitter pages are up and running, although on slow burn at the mo.

MEGA – has honed my pitch (more refinements to be made but am loving it right now).

Bizness Babes – has the bones of the business plan sorted – will be in a final draft at the end of today!

Things to do:

Source funding to build website and mobile phone apps

Develop and launch viral campaign

HAVE FUN!

It’s getting closer now – so soon you’ll be able to say “See, I Toldyah”.

Have a BRILLIANT DAY.

I, Toldyah.